Even the most experiencedliquor packaging designers would go through creativity fatigue from time to time.
This is the most difficult period for most designers or manufacturers like Astrid Emballage in the liquor and spirits industry.
In any new product development process, finding inspiration and coming up with new liquor packaging design ideas is the key to build an impressive and unique brand. Here are a list of tips we have used for keeping up our creativity.
Learn from nature. Besides liquor and spirits industry, designers in other industries, like painting, textiles, jewelry design, architecture, biology, have also taken their inspiration from nature.
Mother Earth always has a fabulous way to inspire creativity.The shapes, textures and colors we see in plants, animals, rocks, glass, wood, iron, aluminium and water has all been transformed into unique bottle stopper design you can find in our collections. In the future, we are sure to discover more.
keep up with the latest fashion. Do not limit our focusononly liquor packaging. But also look into fashion trends in clothing, jewelry, architecture, film, music, and other industries that affect design trends as well.
Aestheticsin these areas can greatly open our eyes and minds about how to design glass bottles and bottle closures.
Follow beverage packaging design blogs. Reading beverage packaging design blogs for what’s new in the liquor and spirits industry is another way to get inspired.
Many designers in different countries can always come up with the latest innovations on liquor packaging ideas.
Learn about the geography and culture of clients’ liquor brand. Beverage packaging is an outward expression of a brand’s cultural, Geographical features.
For example, many distilleries use the spring water or herbal ingredients in their local area.
The process of getting to learn these backgroundcan get us inspired and help us design the packaging which speaks to their hearts and tradition.
Look back at How the history and reincarnation ofglass bottle design has evolved. History is full of people, objects, tools, events and changes that can be deeply inspiring.
No matter it’s the history of fashion, architecture, jewelry design, or the history of glass containers and closures, looking back at those areas can derive great inspiration.
